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Tools, Tactics, and Informed Opinions to Help You Succeed in Digital Marketing

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Conceptual illustration of man updating his Google my business listing

The Importance of Keeping Your Google My Business Local Business Listing Profile Updated

Keeping your business’s Google My Business profile updated is crucial at any time, but especially during the COVID-19 pandemic. It is important to keep your listing updated with adjusted operating hours, in-store policies that have changed to

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Conceptual illustration of two people painting an app screen.

Why is Consistent Franchise Branding Important?

In today’s highly competitive marketplace, maintaining a strong and consistent brand presence is crucial for the success of any franchise. Consistent franchise branding helps to convey trust, experience, and reliability, all of which are

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An illustration with a woman putting users into a marketing funnel with coins coming out the other end

Programmatic Display and Franchisors

Current state of the customer marketing journey   63% of people requesting information are not ready to buy*   It’s not news that nearly all searches begin online, but we now know the vast majority of people are not ready to make a

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