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AI took the mic (and the stage, and the afterparty). Google Marketing Live 2025 lit up the stage on May 21, and if there was one takeaway that got more airtime than a Super Bowl commercial, it was this: AI isn’t the future. It’s the now. At

At a Glance  How Franchise Businesses can Reach their Target Audience Online Digital marketing for franchises requires a multi-channel approach to stay visible and competitive. Reaching your ideal audience means showing up where they search,

Are you dedicated to establishing powerful brand recognition and maximizing leads for your franchise? These are undoubtedly goals that you are consistently striving to achieve. Having a strong online presence through paid search for franchises and

At a Glance How Will Google’s Partnership with Reddit Impact Brands? Brands may see their rankings decrease as Google favors more results from Reddit threads. This could also lead to brand management concerns because negative feedback and

At a Glance Google’s March 2024 Core Update: What You Need to Know Google’s March 2024 Core Update focused on improving the quality and helpfulness of search results. Google deindexed hundreds of websites as part of this update which targeted

At a Glance A Timeline of Google’s Updates Throughout 2023 February 21, 2023: February 2023 Product Reviews Update March 15, 2023: March 2023 Core Update April 12, 2023: April 2023 Reviews Update August 22, 2023: August 2023 Core Update

If elevating your franchise business is a key goal for 2024, incorporating digital franchise marketing into your strategy is essential. In today’s rapidly evolving digital landscape, having a strong online presence is more than just an option;

Let’s dish on the October 2023 Google Core Algorithm Update and how it’s orchestrating a digital symphony that could hit just the right notes for businesses like yours. Understanding the Algorithmic Symphony Google’s algorithm updates are like

“The best marketing doesn’t feel like marketing.” – Tom Fishburne Your customers do not want to feel like they are being sold to. They don’t want to feel persuaded, coerced, or—worst of all—tricked. They want to feel free to choose

Data is critical for growth, and creating a data report allows you to take a deeper look into how you can continue developing your company. Taking stock of how your franchise has spent its time, money, and marketing efforts is a crucial component of