Service-based franchise businesses often experience a notable drop in search volume and purchase intent from November to January as consumer priorities shift during the holiday season and colder [...]
Goals are crucial for growth in all aspects of life. If you want to lose weight, you may set a goal to exercise once a day and incorporate healthy meals into your diet. If you want to increase website traffic and make conversions organically, you may
Read More
When it comes to procuring customers for the new year, you’ll need a revamped marketing strategy. Using the data from 2022 in your reports, you will have gathered crucial information that can help you move forward with realistic-yet-grand goals.
Read More
Social media has proven to be a prominent way of increasing business reach and reaping the benefits of your marketing efforts. As a franchise, it is crucial to have a social media presence. According to AdWeek, 30.57 million businesses use social
Read More
Data is critical for growth, and creating a data report allows you to take a deeper look into how you can continue developing your company. Taking stock of how your franchise has spent its time, money, and marketing efforts is a crucial component of
Read More
Reporting end-of-the-year information is crucial to understanding the growth of your franchise, where your franchise can improve, and future predictions. Your end-of-year reports should be clear and concise, include all franchise analytics, and draw
Read More
Social media continuously proves to be the best place to digitally interact with people from all over the world. Recently, social media giants have optimized their platforms to help franchises and multi-location businesses generate targeted ads and
Read More
Much like a good story, franchises are like onions. No, they don’t stink or make you cry. Franchises have layers. Each individual location operates as a business that sells a product, provides a service, or both. They must market to consumers to
Read More
March 2, 2023. June 13, 2025. December 18, 2030 That aside, hopefully this information will help you make the right decision for your business as to when you should start your franchise marketing campaign. The best answer we can give is: When you
Read More
My backyard used to flood every time it rained. One good storm would leave inches of water that pooled right outside the patio, leaving a sloshy muddy mess. If it rained more than one day in a row, I became the owner of my own personal moat. It was
Read More
Draw in new customers by promoting your local business online. Whether you are a brick-and-mortar business or a mobile business that serves a particular geographical area, you need more than just a website. You need sound strategies that attract your
Read More