With the Impact Local Listing Marketing service from Enspire for Enterprise™, your company can make the most of your Google Business Profile. With billions of people using Google every day, a Google Business Profile is an important aspect of every brand’s online presence.
While managing your Google Business Profile Marketing may seem like a task that your business can take on yourself, there are many elements to this profile. The specialists at Enspire for Enterprise will manage all of the facets of your Google Business Profile, from initial setup to creating informative posts and answering questions. All of this helps to ensure that when someone performs a search inquiry relevant to your business, yours will be one of those that appear at the top of the search engine results page, or even within a Local Pack Listing which takes up a lot of room visually, making you hard to miss!
With the Impact Local service for management of your Google Business Profile, your business will receive:
- Profile optimization: We begin by ensuring that your Google Business Profile listing is complete, with all of the important information filled out and accurate. This includes your address, service area, phone number, and more. We will then craft an SEO-rich long business description that helps boost your organic SEO and gives potential customers a detailed explanation of your company’s products or services. Service and/or product descriptions will also be created to provide even more details about your business.
- Post management: Timely and informative posts will be created and posted to your profile to inform customers about your products and/or services, business updates, sales, events, offers, and more. These posts will make your business more accessible to customers, helping them to make informed decisions while performing an online search inquiry, and improving the customer experience.
- Review and FAQ management: Consumer reviews allow potential customers to see what others are saying about your business. It is also important to respond to these reviews and to also answer any questions that are submitted to your Google Business Profile. Our specialists will use your guidance to promptly and professionally respond to both reviews and questions.
- Insights reporting: The Impact Local product also includes reporting within your dashboard so that you can see key insights into how your profile is performing. This includes website clicks, calls, direction requests, and other actions taken within your Google Business Profile listing. Our team also monitors these metrics monthly, using the information to adjust their strategy.
With the Impact Local Listing Marketing product from Enspire for Enterprise, your Google Business Profile will be optimized and managed, helping to boost your brand’s presence on Google. Contact us today to learn why this service is so critical to your company’s success online.